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How NOT to Run a Business - Isaac Hayes III’s Fanbase Controversy

Isaac Hayes III, CEO of the social media platform Fanbase, is facing a PR crisis after a heated exchange with content creator Franchesca Ramsey. In this episode, I’m joined by PR & media expert Tonya McKenzie, who has over 25 years of experience in media consulting, to break down what went wrong and what Black entrepreneurs can learn from this situation.

When you’re the face of a brand, your words and actions shape public perception. But did Isaac Hayes III’s approach backfire? We’ll discuss:
✔️ How this controversy is affecting Fanbase’s reputation
✔️ The dos and don’ts of PR for Black entrepreneurs
✔️ Why public disagreements can hurt a brand’s credibility
✔️ What Isaac Hayes III could have done differently
✔️ How this situation compares to other CEO PR meltdowns

Whether you’re a business owner, content creator, or just watching this unfold, this episode offers valuable PR insights and lessons in brand management.

🚨 Watch now and join the conversation! 🚨

#IsaacHayesIII #Fanbase #BlackEntrepreneurs #PRDisaster #BrandManagement #FranchescaRamsey #BlackOwnedBusiness #SocialMediaControversy #BusinessLessons

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